Creative
Development
Ideas so fresh they'll make your competition jealous.
We take your wildest ideas and make them happen. Whatever your goal, we've got you covered with services like:
Ideas so fresh they'll make your competition jealous.
Data-driven magic that gets you noticed (and loved).
Turning followers into superfans.
Targeting so precise it's borderline psychic.
Identities that stick,
stories that shine.
Experiences so unforgettable, they'll be the talk of the town.
After years of stagnant sales, Nissan Malaysia (ETCM) was ready for a new chapter, putting out an RFP for their newest product lineup - e-POWER.
But the challenge was nobody understood what e-POWER was, not even their own employees, much less the general public.
We had a simple solution - speak in the way the local audience understands, not the future-focused, technical jargon that Nissan has always used globally.
We pitched against 5 international network agencies, including TBWA and McCann, all of which lost to us. The funny thing is the Art Director from McCann that pitched for this account now works for us.

Public Bank, Genting, Heineken, Nestlé, Petronas, adidas, Hennessy, foodpanda, La Cremeria, Maybank, Cadbury, Maxis, Digi, Kronenbourg 1664, Avon, Hotlink, Maggi, Honda, Renault, Red Bull, Quaker, Nissan, L'Oréal, Mattel, Oreo, Citibank, Chips More, Watsons, Samsung, Triterra.